Case Studies
Real engagements with real businesses. Every metric is verifiable, every outcome is specific. No hypotheticals, no inflated numbers. These case studies show exactly what was broken, what we did, and what changed.

True Protein: CRM Rescue & Revenue Operations Rebuild
True Protein's CRM had broken workflows, unreliable pipeline reporting, and 48-hour lead response times. Marshall Tech completed a 3-week rescue sprint that rebuilt lifecycle stages, fixed automation with custom APIs, and restored accurate forecasting with significant operational cost reduction.
3x less
Manual handling
Significant reduction
Operational overhead
Forecasting restored
Pipeline accuracy

SportsBlock: Custom Platform Build & AI Integration
SportsBlock needed a fan engagement platform that could handle real-time sports data, AI-curated content, and social features at scale. Marshall Tech delivered the MVP in 6 weeks with a custom backend and Next.js frontend, then scaled to 50k+ monthly active users, all running on under $500/month in infrastructure.
5x faster
Time to MVP
87% reduction
Build cost
Scale achieved
Monthly active users

KIKOFF: Backend Overhaul & Multitenancy Platform Build
KIKOFF needed a complete backend overhaul and a scalable multitenancy platform for managing sports leagues, venues, and teams across multiple organisations. Marshall Tech provided fractional CTO services, overhauling the backend architecture and building a multitenancy product that allows rapid feature development and seamless organisation onboarding.
4x less
Systems in placement
Full platform
Platform coverage
Scalable architecture
Multitenancy

UNDR CTRL: Product Overhaul & Technology Rebuild
UNDR CTRL had a legacy product that was difficult to maintain and scale. Marshall Tech came in to overhaul the entire technology stack: backend rebuild, frontend modernisation, database migration, automation integration, and legacy system transition. The result was a modern, maintainable platform that could scale with the business.
Production-grade reliability
Platform stability
5x faster
Feature velocity
10x faster queries
Database performance

Adapt Health: Fractional CTO & AI Integration
Adapt Health needed senior technical leadership to guide new product development and integrate AI and automation into their health technology platform. Marshall Tech provided fractional CTO services, architecting new features, building custom AI workflows, and establishing technical processes that allowed the team to scale efficiently.
Strategic direction
Technical leadership
40% admin time saved
AI integration
60% faster operations
Automation coverage